link building

Link Building

Links to your website show search engines that others find your content to be valuable, trustworthy and authoritative. In return, your rankings for specific keywords are increased and search engines place more value on your website. With an efficient and ethical link building strategy, you can boost your SEO efforts and increase your online traffic.

At Champions Digital, we provide a professional link building service that secures high-quality backlinks for your website. With our ethical approach, we abode my Google's guidelines and encourage organic links from well-respected websites.

As a leading digital agency, we have the connections to outreach your business to the right people and increase your presence online. Our in-house digital PR and copywriting team will create and outreach engaging content that secures backlinks and boosts your ranking for target keywords.

What you can expect

A safe & ethical approach
Quality local citations
Professional outreach
High-quality creative content
Creative infographic design
Engaging press releases

Our Process


Analysing yours and your competitor's current situation to see where the opportunities lie.

Research & Strategy
Research & Strategy

Carrying out in-depth research into potential backlinks so we can create an effective strategy.

Content creation
Content creation

Creating a strategic content plan that involves writing engaging and sharable content.


Outreaching your content to reputable online publications and secure high-quality backlinks.


Unethical back links are usually created to gain quicker results and to make a greater impact on rankings. This is often achieved by using unethical methods such as paying for links, joining forums, building link farms and using software to insert your link in spam blog posts.

These methods are deemed unethical by Google and are penalised for creating a "poor quality" website. If you receive a Google penalty you can lose all your web traffic and search engine rankings.

During this process, you will be working with three of our specialist departments:

SEO specialists: Using their expertise, our SEO team will find the highest-quality backlinks to increase your SEO value.

SEO specialists: Our PR specialists will find the best opportunities to promote stories about your brand within the local press and media.

SEO specialists: Our PR specialists will find the best opportunities to promote stories about your brand within the local press and media.

Whilst you will see instant results from setting up local business profiles and carrying out website optimisation, results from techniques such as link building can take more time.

Search engine optimisation is a process that requires continuous attention and builds over time. We create long-term strategies that ensure your SEO continues to improve over days, weeks and months to keep you ahead of competitors.


Like Penguin, Panda is another of Google's most popular algorithmic updates. Panda acts like a filter to prevent "low quality" sites from ranking in Google. If a website has been received a panda penalty is most likely has bad quality content, poor user signals, low usability, poor credibility and over optimisation.


View our extensive portfolio of projects past and presentView